Remember your high school graduation? The best vacation you’ve ever had? An exciting landmark event, or even a great professional conference you’ve attended?

Of course, you’ll always remember every detail, right? Well–no.

With our busy lives, memories tend to fade over time.

But Vivid-Pix CEO Rick Voight has created technology to preserve those stories.

Rick, who is a lifelong photography visionary and imaging technology expert, has invented three different types of software to facilitate storytelling through pictures.

His most recent, Memory Station, allows users to scan in their photographs and documents, include voice recordings of the stories behind the pictures–and even scan in objects from the occasion!

An underwater start

Rick’s passion for scuba diving was the genesis of Vivid-Pix’ first photo-editing product.

“The problem with underwater photos,” Rick explains. “is that oftentimes the images will come through quite green…because the warm colors are filtered out of the light spectrum.”

Accordingly, he and his team invented the technology which today is Land & Sea Scuba. Using AI, this software improves underwater pictures, correcting the light to make them sharp and clear.

They next created Vivid-Pix Restore: imaging software which restores old photographs, slides and documents with one click. Memory Station, the newest technology, grew from Rick’s discovery of the importance of documents to family historians.

But if anyone is a little intimidated by the technology, they needn’t be.

“We’ve designed this for (nontechnology people),” Rick says. “(Our products are) very intuitive.”

Rick shared the story of Vivid-Pix, explained how Memory Station works, and even shared some creative tips on taking great photos, and creating a memory keepsake from a special occasion!

On this edition of Over Coffee® we cover:

• How Rick’s underwater experiences led to the start of his business, Vivid-Pix;

• The research that went into creating Vivid-Pix Scuba software;

• Rick’s introduction to scuba diving (which led to his being certified as a scuba diver before he was a teen);

• Some tips for taking good underwater (and topside) photos!;

• What first led to the creation of Vivid-Pix Restore , and ultimately Memory Station;;

• How a teacher might use Memory Station to document a class that may be evolving over time;

• How to capture memories for a keepsake of a wedding or other special event!;

• Ways in which all the imaging software Vivid-Pix offers is user-friendly for “nontechnical” users;

• Rick’s best creative challenge, since the creation of Memory Station;

• A software test Rick did, which illustrated the power of the technology;

• Rick’s perspective on his creative journey as an entrepreneur.