For French startup Wistiki, inspiration began with a cat.
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PR Officer Olivia Bianchi says that no one could find “Minou”–on a regular basis. And the problem ultimately resulted in both a cool digital solution. and a line of smart tracking devices!
Founders Hugo, Theo and Bruno Lussato designed their first device, the “Voila!”, to help users locate their stuff! The “Voila!” (right) tracks anything–purse, phone, keys–that has a habit of disappearing.
But their new device, the “Aha!”, goes one step further.
It prompts the user not to forget a specific item. in the first place!
At CES 2017, in Las Vegas, Olivia shared the story of Wistiki’s origins and talked about the “Voila!”, which is currently available; the “Aha!”, which will be out within the next two months…
…and, of course, the company “muse” (mews?): Minou. (Which, in French, means “kitty”!)
On this edition of Over Coffee®, you’ll hear:
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How they launched the “Voila!” in 2016;
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How the “Aha!” functions, to prevent items going missing;
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The story behind the creation of Wistiki (and the company’s first tracker, courtesy of Minou!)
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How the “Voila!” works;
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Where the “Voila!” is available;
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The “Aha!”‘s projected availability date, and new features;
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What Olivia has found works best for her, using these smart tracking devices;
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What’s ahead for Wistiki.